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Home > Pro Library > Grow & Prosper Video Series
Grow & Prosper Video Series

In the last year the construction and home services sector has changed. In response, our home improvement expert David Lupberger has put together this five part video series: How to Grow and Prosper in 2008, a survival guide for Service Professionals.

Introduction

( 1 videos )

·	Introduction (01:10)

Understanding the Numbers

( 3 videos )

·	Direct Job Cost (01:09)

·	Reviewing Overhead Expenses (02:42)

·	The Value of Accrual Accounting and Job Costing (02:24)

Identifying Your Sweet Spot

( 2 videos )

·	Identifying Your Sweet Spot (02:17)

·	Targeting Potential Customers (02:37)

Creating a Marketing Plan

( 4 videos )

·	The Cost of Inaction (02:26)

·	Identifying Your Unique Selling Proposition (02:02)

·	11 Low Cost Ways to Generate More Leads (04:00)

·	The Power of Symantic Follow Up (02:34)

Qualifying Your Prospects

( 4 videos )

·	The Lead Sheet (02:18)

·	The Customer Audition (01:04)

·	The 1st Phone Call (06:00)

·	Only Schedule Appointments with Qualified Prospects (03:29)

Developing Your Fall-Back Plan

( 2 videos )

·	What if You Don't Hit Your Numbers? (01:37)

·	A Proactive Action Plan (03:20)

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